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Golden Rule Golden Rule
Golden Rule
PO Box 740209
Cincinnati, OH 45274-0209
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Why Buy? Golden Rule
Product Leadership and Expertise
Golden Rule has been a leader in the individual health market for nearly 60 years. Serving individuals and families is our focus. We have developed a unique understanding of the health insurance needs of individuals and families. A recognized pioneer -- and one of the nation’s leading providers -- of Health Savings Account (HSA) plans, Golden Rule continues to seek new ways to build plans with the benefits you need at prices you can afford.

Service and Claims Satisfaction
At Golden Rule, we understand the critical importance of being responsive to the service needs of our customers.

We regularly monitor and improve your experience with Golden Rule from the application process through claims payment. That’s why more than 94% of all health insurance claims are processed within 10 working days or less.** With Golden Rule, you can be confident that claims will be promptly processed.
About Golden Rule Golden Rule
Golden Rule is proud to be a member of the UnitedHealth Group family of businesses. As an innovative leader in the health and well-being industry, UnitedHealth Group currently serves nearly 55 million individuals nationwide, with products and services to help people achieve better health.

Golden Rule has been a leader in the individual health market for nearly 60 years. Golden Rule offers a wide variety of affordable health insurance plans and is a pioneer of Health Savings Accounts (HSAs). Serving individuals and families is our primary focus. Because we are dedicated to this market, we have developed a unique understanding of the health insurance needs of individuals and families. This knowledge is reflected throughout your experience with Golden Rule -- in our high quality products, our handling of claims, and our customer service. Golden Rule is rated "A" (Excellent) by A.M. Best. This rating indicates financial strength and stability.

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